Analytics

Google Analytics can make you smarter. It has all the capabilities to make your website and marketing smash business goals and keep delivering what your customers want. It can also make you better …

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Understanding user behavior on your website is becoming more important than ever before. Google Analytics is a great free tool to add to start tracking the necessary data to uncover if your site is …

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You want clean data, and when you're browsing Google Analytics you can likely spot oddities and blemishes that just eat at you. I've had this experience with the Semalt Crawler. I keep coming across …

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Google Analytics can't track everything. Sometimes you're going to need to give it a little extra attention to help it along. Event tracking is one of the premiere ways to capture visitor behavior …

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Event tracking in Google Analytics is extremely beneficial for tracking things that don't register as URLs on your site. For example, if you have a PDF to download, you may want to know how many times …

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Recently I detailed how to configure Contact Form 7 to be tracked with Google Analytics and ultimately that's only half the story. Tracking the form submissions in the manner described only creates a …

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